Call him a master of promotions. Gnanavelraja of Studio Green, who is producing Alex Pandian starring Karthi and Anushka is going hammer and tongs to promote the film. The trailer and audio was released in a grand manner on 12 December coinciding with Rajnikanth's boirthday.
Interestingly he started airing advertisement commercials in all television channel, a month before the movie's release. Also from Tuesday, a video song Bad Boy from Alex Pandian starring Karthi is being screened.
Today promotions hold the key. With aggressive promotions by Studio Green for its movie, no doubt it would attract good opening, say industry sources.
Alex Pandian is directed by Suraaj and the cast also includes Santhanam, Suman and Milind Soman.